Ten essential books for designing unforgettable experiences
Ten books you must read to learn how to design unforgettable experiences.
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When Rewarding Heroics Manufactures Fragility
Rewarding those who “save the day” doesn’t build resilience. It trains organizations to recognize value only after failure—and quietly manufactures fragility.
Digital Products Fail Before They Break: The Hidden Decisions That Seal Their Fate
Digital products don’t fail at scale. They fail earlier, when leadership defers decisions and early success hides constraints that later become impossible to fix.
Replacing Critical Software Without Stopping the Business
How to replace critical software without freezing the business or betting everything on a big bang. A leadership-driven approach to controlled change.
The October 2025 AWS Outage: What It Really Teaches Us
Cloud failures are inevitable. The real lesson is to design for resilience and recover fast.
Buy vs. Build: Making Strategic Decisions in Tech
How to decide whether to build or buy software: practical frameworks, real cases, and lessons for CTOs, fintechs, and startups.
Building a Business-Aligned Technology Roadmap
Discover how to create a business-aligned technology roadmap that bridges strategy and execution. Learn how a technology roadmap can evolve with purpose.
Rethinking Remote Work in Tech: Challenges, Opportunities, and the Way Forward
Explore the challenges and opportunities of remote work in tech, and discover strategies to thrive in a remote-first future.
Build vs. Buy Software: A CTO's Strategy for Making Smart Decisions
Build vs. Buy: Weighing control vs. speed. A CTO’s guide to making strategic software decisions that drive efficiency and innovation.
Programming is Writing: How Software Development Resembles Creating a Novel as a Team
Discover why software development is like writing a novel as a team and how this metaphor helps to understand its complexities.
Building a Command-Line Interface to Boost IT Productivity
Boost IT productivity by building an internal CLI to automate tasks, share knowledge, and streamline workflows across your team.
Transform Your Development Process with One-Week Sprints: Insights for CTOs
Improve development speed and agility in your organization with one-week sprints. Discover benefits, challenges, and practical tips.
Why I Recommend AWS to Every Startup Founder?
Why AWS is ideal for startups: cost-effective, scalable, fast-to-market, secure, and supports serverless, DevOps, and automation strategies
DevOps for Startups and Fintechs: Lessons Learned from the Trenches
DevOps in startups and fintechs: challenges and lessons. Learn how CI/CD and IaC from the start drive agility, quality, and lower costs.
Building an IT Department from Scratch: Insights from Real-World Experience
How to build an IT department from scratch: key insights on forming teams, setting agile processes, and choosing the right technology.
From Yape to Jauja: A Journey of Innovation and Emotion
From creating Yape, Peru’s leading digital wallet, to witnessing its impact in my ancestral city Jauja.
Why Relying Only on Processes Can Hinder Innovation Adoption
Focusing only on processes recommended by frameworks/ standards to adopt innovation is dangerous.
Web or Mobile App: Which One Should You Build?
Building a Mobile App is the Most Popular Choice
Many people believe that building a mobile app is the best
Should You Aim to Complete All Planned Tasks Within a Sprint?
In my experience, Scrum teams usually don't deliver everything that was planned. Here are my thoughts.